Citronic

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th

Description: This hardcover textbook titled "Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Edition" is an essential guide for individuals in the business and management field. Written by Kevin Keller and published by Pearson Education in 2012, this 4th edition boasts 608 pages of insightful content. In addition to its informative subject matter, this book features a variety of aspects including its format, source language, and publisher. With its focus on strategic brand management, this book is a valuable resource for individuals looking to enhance their knowledge in the field of management. Condition is “Acceptable”. The book has wear on the corners and edges. The corners are folded and scraped. The book has water damage. The covers have scratches. The inner side of the covers and some pages have stains. The spine has wear. Some pages are folded and have writing, underlining, and highlighting. On the text block it has stains, stamps, and scratches. The book has visible wear

Price: 34.99 USD

Location: Hillsboro, Oregon

End Time: 2025-02-09T05:03:20.000Z

Shipping Cost: 7.63 USD

Product Images

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

Series: N/A

Subject Area: Management

Book Title: Strategic Brand Management: Building, Measuring, and Managing Bra

Level: Business

Source Language: English

Subject: Management

Item Length: 0.4in

Item Height: 0.4in

Item Width: 0.4in

Author: Kevin Keller

Publication Name: Strategic Brand Management

Format: Hardcover

Language: English

Features: Revised

Publisher: Pearson Education

Publication Year: 2012

Type: Not Available

Item Weight: 48.3 Oz

Number of Pages: 608 Pages

Recommended

Strategic Brand Management 5th Edition By Kevin Lane Keller Paperback
Strategic Brand Management 5th Edition By Kevin Lane Keller Paperback

$30.00

View Details
Strategic Brand Management Building, Measuring, And Managing Brand Equity
Strategic Brand Management Building, Measuring, And Managing Brand Equity

$20.00

View Details
Brand New in Box, RISK The Game of Strategic Conquest Board Game 2015 by Hasbro
Brand New in Box, RISK The Game of Strategic Conquest Board Game 2015 by Hasbro

$16.95

View Details
Strategic Brand Management, 3rd Edition by Chernev, Alexander
Strategic Brand Management, 3rd Edition by Chernev, Alexander

$47.29

View Details
Strategic Brand Management
Strategic Brand Management

$13.85

View Details
RUDDER Strategic Brand Clarity
RUDDER Strategic Brand Clarity

$8.99

View Details
Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
Strategic Brand Management: Creating and Sustaining Brand Equity Long Term

$8.06

View Details
Strategic Brand Management: Global Edition by Keller, Kevin
Strategic Brand Management: Global Edition by Keller, Kevin

$9.90

View Details
Brand Triad: Toolbox For Strategic Brand Assessment And Repositioning
Brand Triad: Toolbox For Strategic Brand Assessment And Repositioning

$21.37

View Details
The New Strategic Brand Management: Advanced Insights and Strategic Thinking
The New Strategic Brand Management: Advanced Insights and Strategic Thinking

$22.20

View Details