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Sales Force Management: Leadership, Innovation, Technology by Mark W. Johnston (

Description: Sales Force Management: Leadership, Innovation, Technology by Mark W. Johnston, Greg W. Marshall Estimated delivery 3-12 business days Format Paperback Condition Brand New Description In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the books reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. Its a contemporary classic, fully updated for modern sales management practice. Pedagogical features include: Engaging breakout questions designed to spark lively discussionLeadership challenge assignments and mini-cases to help students understand and apply the principles they have learned in the classroom Leadership, Innovation, and Technology boxes that simulate real-world challenges faced by salespeople and their managers New Ethical Moment boxes in each chapter put students on the firing line of making ethical choices in salesRole Plays that enable students to learn by doing A selection of comprehensive sales management cases on the companion websiteA companion website features an instructors manual, PowerPoints, and other tools to provide additional support for students and instructors. Author Biography Dr. Johnston is Professor of Marketing at the Roy E. Crummer Graduate School of Business, Rollins College in Winter Park, Florida. He earned his Ph.D. in Marketing in 1986 from Texas A&M University. Prior to receiving his doctorate he worked in industry as a sales representative for a leading distributor of photographic equipment. His research has resulted in published articles in a number of professional journals such as Journal of Marketing Research, Journal of Applied Psychology, and Journal of Personal Selling and Sales Management and many others. He is also co-author of Sales Force Manage Details ISBN 1138951722 ISBN-13 9781138951723 Title Sales Force Management: Leadership, Innovation, Technology Author Mark W. Johnston, Greg W. Marshall Format Paperback Year 2016 Pages 494 Edition 12th Publisher Routledge GE_Item_ID:168418838; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

Price: 117.53 USD

Location: Fairfield, Ohio

End Time: 2024-12-02T07:25:10.000Z

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Sales Force Management: Leadership, Innovation, Technology by Mark W. Johnston (

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9781138951723

Book Title: Sales Force Management: Leadership, Innovation, Technology

Number of Pages: 466 Pages

Language: English

Publication Name: Sales Force Management : Leadership, Innovation, Technology

Publisher: Routledge

Subject: Sales & Selling / Management, Marketing / General, Customer Relations, Sales & Selling / General

Item Height: 0.9 in

Publication Year: 2016

Type: Textbook

Item Weight: 48.1 Oz

Author: Greg W. Marshall, Mark W. Johnston

Subject Area: Business & Economics

Item Length: 10.9 in

Item Width: 8.5 in

Format: Trade Paperback

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