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Media Management: A Casebook Approach by Jan LeBlanc Wicks (English) Paperback B

Description: Media Management by Jan LeBlanc Wicks, George Sylvie, Wilson Lowrey, Ann Hollifield Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Media Management: A Casebook Approach provides a detailed consideration of the managers role in todays media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers.Accounting for major changes in the media landscape that have affected every media industry, this Fifth Edition actively engages these changes in both discussion and cases. The text considers the need for managers to constantly adapt, obtain quality information, and be entrepreneurial and flexible in the face of new situations and technologies that cannot be predicted and change rapidly in national and international settings.As a resource for students and young professionals working in media industries, Media Management offers essential insights and guidance for succeeding in contemporary media management roles. Author Biography C. Ann Hollifield is Thomas C. Dowden Professor of Media Research at the University of Georgia.Jan LeBlanc Wicks is Professor and Vice Chair in of the Department of Journalism at the University of Arkansas.George Sylvie is an Associate Professor in the School of Journalism at the University of Texas at Austin.Wilson Lowrey is Professor and Chair in the Department of Journalism at the University of Alabama. Details ISBN 1138901024 ISBN-13 9781138901025 Title Media Management Author Jan LeBlanc Wicks, George Sylvie, Wilson Lowrey, Ann Hollifield Format Paperback Year 2015 Pages 416 Edition 5th Publisher Taylor & Francis Ltd GE_Item_ID:140076233; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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Media Management: A Casebook Approach by Jan LeBlanc Wicks (English) Paperback B

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9781138901025

Book Title: Media Management

Number of Pages: 416 Pages

Publication Name: Media Management : a Casebook Approach

Language: English

Publisher: Routledge

Subject: Communication Studies, Media Studies, Industries / Media & Communications, Journalism

Publication Year: 2015

Item Height: 0.9 in

Type: Textbook

Item Weight: 21.6 Oz

Item Length: 9.1 in

Subject Area: Social Science, Language Arts & Disciplines, Business & Economics

Author: George Sylvie, C. Ann Hollifield, Wilson Lowrey, Jan LeBlanc Wicks

Series: Routledge Communication Ser.

Item Width: 6.1 in

Format: Trade Paperback

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