Description: This textbook is a valuable resource for students studying business and economics in the hospitality and tourism industry. It covers a range of topics, including marketing strategies and tactics, industry trends, and cultural considerations. The book is authored by Philip Kotler, Seyhmus Baloglu, John Bowen, and James Makens, and was published by Pearson Education in 2016. The book is a hardcover edition with dimensions of 10.9 inches in length, 8.6 inches in width, and 1.1 inches in height. It weighs 53.9 ounces and contains 688 pages. The book is written in English and is categorized as a textbook, education, and reference book. It is an excellent resource for students and professionals who are interested in the hospitality and tourism industry.
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End Time: 2025-01-13T19:18:29.000Z
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All returns accepted: ReturnsNotAccepted
Number of Pages: 688 Pages
Publication Name: Marketing for Hospitality and Tourism
Language: English
Publisher: Pearson Education
Publication Year: 2016
Item Height: 1.1 in
Subject: Industries / Hospitality, Travel & Tourism
Type: Textbook
Item Weight: 53.9 Oz
Author: Philip. Kotler, Seyhmus Baloglu, John Bowen, James Makens
Item Length: 10.9 in
Subject Area: Business & Economics
Item Width: 8.6 in
Format: Hardcover