Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Marketing CommunicationsISBN13:9780470319925ISBN10:0470319925Author:Dahlen, Micael (Author), Lange, Fredrik (Author), Smith, Terry (Author)Description: Binding:Paperback, PaperbackPublisher:WileyPublication Date:2010-02-01Weight:2.55 lbsDimensions:1.2'' H x 9.6'' L x 7.4'' WNumber of Pages:608Language:English
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Book Title: Marketing Communications
Item Length: 9.6in
Item Height: 1.1in
Item Width: 7.5in
Author: Fredrik Lange, Micael Dahlen, Terry Smith
Publication Name: Marketing Communications : a Brand Narrative Approach
Format: Trade Paperback
Language: English
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2009
Type: Textbook
Item Weight: 41.4 Oz
Number of Pages: 608 Pages