Description: Marketing and Client Relations for Interior Designers, Hardcover by Knackstedt, Mary V., ISBN 0470260483, ISBN-13 9780470260487, Brand New, Free shipping in the US Discover the latest insights in marketing and client relations for interior designers To be a successful interior designer, it's essential to market yourself and your firm effectively. A must-read for interior designers establishing a client base, as well as for seasoned interior designers aiming to grow their businesses, Marketing and Client Relations for Interior Designers offers valuable tips on enhancing client relations and building lasting relationships for a growing practice. This step-by-step manual helps you design the marketing program that best fits your unique practice and provides helpful business forms to help keep you on target, including staff questionnaires, planning guides, and design services outlines. With insight, simplicity, and uncommon sense, industry expert and authorMary Knackstedt guides design professionals through all aspects of promoting a design business, including how to: * Design specialized promotional resources, market research, and personal interactions * Establish a company profile that attracts clients * Find clients who are most likely to want your services * Budget marketing efforts accurately to avoid unnecessary expenses * Handle complaints diplomatically and with minimum problems * Build a better relationship with clients * Create proper contracts and letters of agreement * Set prices that are appropriate for your services Brimming with examples and proven strategies from successful, highly profitable firms that make it easy to apply th's marketing techniques to your own business, Marketing and Client Relations for Interior Designers is your design firm's guide for business development, successfully marketing its services and maintaining long-term customer relationships.
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Item must be returned within: 14 Days
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Book Title: Marketing and Client Relations for Interior Designers
Number of Pages: 288 Pages
Publication Name: Marketing and Client Relations for Interior Designers
Language: English
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2008
Subject: Interior Design / General, Customer Relations
Item Height: 0.9 in
Item Weight: 23.2 Oz
Type: Textbook
Subject Area: Architecture, Business & Economics
Author: Mary V. Knackstedt
Item Length: 9.6 in
Item Width: 6.5 in
Format: Hardcover
