Description: No writing. Explore the world of marketing with this comprehensive textbook, "Marketing: An Introduction". Written by Philip Kotler and Gary Armstrong, this trade paperback is packed with 672 pages of invaluable information on the subject. Published by Pearson Education in 2016, it covers all aspects of marketing from the basics to the latest trends. The book, with a length of 0.4in, height of 0.4in, and width of 0.4in, is an essential addition to any student or professional's collection. With clear language and a wealth of examples, this textbook is perfect for understanding the principles of marketing. It is categorized under "Books & Magazines", "Textbooks, Education & Reference", and "Textbooks".
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Release Year: 2016
Book Title: Marketing: An Introduction
Subject: Marketing
Item Length: 0.4in
Item Height: 0.4in
Item Width: 0.4in
Author: Philip Kotler, Gary Armstrong
Publication Name: Marketing : an Introduction
Format: Trade Paperback
Language: English
Publisher: Pearson Education
Publication Year: 2016
Type: Textbook
Item Weight: 44.4 Oz
Number of Pages: 672 Pages