Description: Innovation And Diffusion of Software Technologies : Mapping Strategies, Hardcover by Pattinson, Hugh; Woodside, Arch G., ISBN 0080453260, ISBN-13 9780080453262, Brand New, Free shipping in the US Examines B2B decision making processes for software application development. This book provides DSA Models, event chronology maps, and cognitive maps for a more comprehensive analysis. It includes individual case study and cross-case findings for theory development.
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Book Title: Innovation And Diffusion of Software Technologies : Mapping Strat
Number of Pages: 488 Pages
Language: English
Publication Name: Innovation and Diffusion of Software Technology : Mapping Strategies
Publisher: Emerald Publishing The Limited
Publication Year: 2007
Subject: Internet / General, Management
Type: Textbook
Author: Hugh Pattinson, Arch G. Woodside
Subject Area: Computers, Business & Economics
Item Length: 9.4 in
Item Width: 6.5 in
Format: Hardcover
