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Harold Kerzner Innovation Project Management (Hardback) (UK IMPORT)

Description: Further DetailsTitle: Innovation Project ManagementCondition: NewEAN: 9781119931249ISBN: 9781119931249Publisher: John Wiley & Sons IncFormat: HardbackRelease Date: 01/05/2023Language: EnglishCountry/Region of Manufacture: USItem Height: 247mmItem Length: 189mmItem Width: 29mmItem Weight: 1104gGenre: Technology & EngineeringSubtitle: Methods, Case Studies, and Tools for Managing Innovation ProjectsAuthor: Harold KerznerDescription: INNOVATION PROJECT MANAGEMENT ACTIONABLE TOOLS, PROCESSES, AND METRICS FOR SUCCESSFULLY MANAGING INNOVATION PROJECTS, WITH EXCLUSIVE INSIGHTS FROM WORLD-CLASS ORGANIZATIONS AROUND THE WORLD The newly revised Second Edition of Innovation Project Management offers students and practicing professionals the tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program. The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently. The Second Edition includes exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor’s Manual via the book’s companion website. Specific ideas discussed in Innovation Project Management include: Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product developmentIdentifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreementsImplications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biasesMeasuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.Release Year: 2023 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.

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Harold Kerzner Innovation Project Management (Hardback) (UK IMPORT)

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Item must be returned within: 30 Days

Refund will be given as: Money back or replacement (buyer's choice)

Book Title: Innovation Project Management

Title: Innovation Project Management

EAN: 9781119931249

ISBN: 9781119931249

Release Date: 01/05/2023

Release Year: 2023

Country/Region of Manufacture: US

Genre: Technology & Engineering

Subtitle: Methods, Case Studies, and Tools for Managing Innovation Projects

Number of Pages: 624 Pages

Language: English

Publication Name: Innovation Project Management : Methods, Case Studies, and Tools for Managing Innovation Projects

Publisher: Wiley & Sons, Incorporated, John

Publication Year: 2022

Subject: Project Management, Economics / General

Item Height: 1.1 in

Type: Textbook

Item Weight: 38.5 Oz

Item Length: 9.3 in

Author: Harold Kerzner

Subject Area: Business & Economics

Item Width: 7.6 in

Format: Hardcover

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