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Game Analytics: Maximizing the Value of Player Data by Magy Seif El-Nasr (Englis

Description: Game Analytics by Magy Seif El-Nasr, Anders Drachen, Alessandro Canossa Estimated delivery 3-12 business days Format Paperback Condition Brand New Description This is the first book to explore game analytics, the process of discovering and communicating patterns in data to evaluate and drive action, improve performance and solve problems. Applies analytics to processes and performance throughout the game lifecycle. Publisher Description Developing a successful game in todays market is a challenging endeavor. Thousands of titles are published yearly, all competing for players time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels.Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications.Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include:Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle.In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management.Contributions by leading researchers and experienced professionals from the industry, includingUbisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games. Author Biography Magy Seif El-Nasr is an Associate Professor in the Colleges of Computer and Information Sciences and Arts, Media and Design, and the Director of Game Educational Programs and Research at Northeastern University, and she also directs the Game User Experience and Design Research Lab. Dr. Seif El-Nasr earned her Ph.D. degree from Northwestern University in Computer Science. Magys research focuses on enhancing game designs by developing tools and methods for evaluating and adapting game experiences. Her work is internationally known and cited in several game industry books, including Programming Believable Characters for Computer Games (Game Development Series) and Real-time Cinematography for Games . In addition, she has received several best paper awards for her work. Magy worked collaboratively with Electronic Arts, Bardel Entertainment, and Pixel Ante.Anders Drachen is a veteran Data Scientist, currently operating as Lead Game Analyst for Game Analytics . He is also affiliated with the PLAIT Lab at Northeastern University (USA) and Aalborg University (Denmark) as an Associate Professor, and sometimes takes on independent consulting jobs. His work in the game industry as well as in data and game science is focused on game analytics, business intelligence for games, game data mining, game user experience, industry economics, business development and game user research. His research and professional work is carried out in collaboration with companies spanning the industry, from big publishers to indies. He writes about analytics for game development on blog.gameanalytics.com, and about game- and data science in general on . His writings can also be found on the pages of Game Developer Magazine and Gamasutra.com.Alessandro Canossa is Associate Professor in the College of Arts, Media and Design at Northeastern University,he obtained a MA in Science of Communication from the University of Turin in 1999 and in 2009 he received his PhD from The Danish Design School and the Royal Danish Academy of Fine Arts, Schools of Architecture, Design and Conservation. His doctoral research was carried out in collaboration with IO Interactive, a Square Enix game development studio, and it focused on user-centric design methods and approaches. His work has been commented on and used by companies such as Ubisoft, Electronic Arts, Microsoft, and Square Enix. Within Square Enix he maintains an ongoing collaboration with IO Interactive, Crystal Dynamics and Beautiful Games Studio. Details ISBN 1447172248 ISBN-13 9781447172246 Title Game Analytics Author Magy Seif El-Nasr, Anders Drachen, Alessandro Canossa Format Paperback Year 2016 Pages 800 Publisher Springer London Ltd GE_Item_ID:137897607; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. 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Price: 115.62 USD

Location: Fairfield, Ohio

End Time: 2024-12-01T03:06:05.000Z

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Game Analytics: Maximizing the Value of Player Data by Magy Seif El-Nasr (Englis

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9781447172246

Book Title: Game Analytics

Number of Pages: Xv, 800 Pages

Publication Name: Game Analytics : Maximizing the Value of Player Data

Language: English

Publisher: Springer London, The Limited

Item Height: 1.6 in

Publication Year: 2016

Subject: Industries / Computers & Information Technology, User Interfaces, Computer Science, Video & Electronic, Databases / Data Mining, Computer Vision & Pattern Recognition, Social Aspects / Human-Computer Interaction

Item Weight: 429 Oz

Type: Textbook

Author: Anders Drachen

Item Length: 9.2 in

Subject Area: Computers, Games & Activities, Business & Economics

Item Width: 6.1 in

Format: Trade Paperback

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