Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Employer Brand Management: Practical Lessons From The World's Leading EmployersISBN13:9781118898529ISBN10:1118898524Author:Mosley, Richard (Author)Description:Attract, Recruit, And Retain The Very Best With A Strategic Employer Brand From One Of The World's Leading Pioneers In The Employer Brand Discipline And Author Of The First Book On The Subject The Employer Brand, Comes The Long-Awaited Practical Follow-Up Employer Brand Management Talented, Motivated Employees Are A Company's Best Assets, And The Techniques In This Book Help Attract, Recruit, And Retain The Very Best A Successful Employer Brand Reaches Beyond The Boardroom To Establish Confidence, Loyalty, And Enthusiasm All The Way Down The Ladder Employer Brand Management Gives Readers A Personal Grasp Of A New Approach To People Management It Draws On Significant Advances In Practices Among Leading Companies To Provide A Handbook For Employer Brand Development And Implementation With A Wide Range Of Case Studies And Examples, You'll Be Taken Step-By-Step Through The Employer Brand Development Process You Will Find Information On The Latest Developments In Technology, With Particular Attention Paid To Socially-Enabled Recruitment Marketing And Employee Communication And Engagement You Will: Follow The Process Of Brand Planning, Definition, Implementation, And Application Discover How Brand Thinking Can Strengthen Strategy And Reinforce Hr Value Improve Existing Recruitment And Talent Management Programs Learn The Importance Of Employee Engagement In The Brand Experience Binding:Hardcover, HardcoverPublisher:WILEYPublication Date:2014-10-20Weight:1.3 lbsDimensions:0.9'' H x 9'' L x 6.1'' WNumber of Pages:316Language:English
Price: 50.31 USD
Location: USA
End Time: 2024-11-03T00:06:31.000Z
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Book Title: Employer Brand Management : Practical Lessons from the World's Leading Employers
Item Length: 9.1in
Item Height: 1.1in
Item Width: 5.9in
Author: Richard Mosley
Format: Hardcover
Language: English
Topic: Human Resources & Personnel Management, Marketing / General, Decision-Making & Problem Solving
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2014
Genre: Business & Economics
Item Weight: 21.7 Oz
Number of Pages: 316 Pages
