Description: DRIVEN TO DELIGHT: DELIVERING WORLD-CLASS CUSTOMER By Joseph Michelli1St Edition 1St Print Signed#1910 / 3000 A firsthand look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization.Driven to Delight offers an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team's ambitious, multi-pronged strategy to elevate the company's customer experience to best-in-class across all brands and industries.The author reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision, Driven to Delight. Nowhere else can you find this in-depth, all-access look at senior leadership's vision, strategy, and tactical steps to create and sustain the wide-sweeping actions needed to deliver a customer experience that lives up to the company's brand promise, "the best or nothing."
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Item Specifics
All returns accepted: ReturnsNotAccepted
Modified Item: Yes
Regional Cuisine: American
Region: World
Title: Driven to Delight
Type: Chronicle
Subjects: Business, Economics & Industry
Signed: Yes
Special Attributes: 1st Print, Signed, 1st Edition
Book Title: Driven to Delight: Delivering WORLD-Class Customer Experience the Mercedes-Benz Way
Item Length: 9.4in
Item Height: 1.2in
Item Width: 6.3in
Author: Joseph A. Michelli
Format: Hardcover
Language: English
Topic: Industries / Automobile Industry, Customer Relations, General, Automotive / General, Management
Publisher: Mcgraw-Hill Education
Publication Year: 2015
Genre: Transportation, Business & Economics
Item Weight: 20.5 Oz
Number of Pages: 304 Pages