Description: Cambridge Handbook of Consumer Psychology, Hardcover by Lamberton, Cait (EDT); Rucker, Derek D. (EDT); Spiller, Stephen A. (EDT), ISBN 1009243934, ISBN-13 9781009243933, Brand New, Free shipping in the US "In the last two years, consumers have experienced massive changes in consumption - whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology,and anthropology"--
Price: 211.91 USD
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End Time: 2024-11-03T19:43:43.000Z
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Return shipping will be paid by: Buyer
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Item must be returned within: 14 Days
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Edition: 2
Book Title: Cambridge Handbook of Consumer Psychology
Number of Pages: 800 Pages
Language: English
Publisher: Cambridge University Press
Publication Year: 2023
Item Height: 1.6 in
Topic: Commerce, Applied Psychology
Features: Revised
Illustrator: Yes
Genre: Psychology, Business & Economics
Item Length: 10.4 in
Author: Derek D. Rucker, Cait Lamberton, Stephen A. Spiller
Item Width: 7.2 in
Book Series: Cambridge Handbooks in Psychology Ser.
Format: Hardcover
