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Book Title: Beyond Traditional Marketing : Innovations in Marketing Practice
Number of Pages: 328 Pages
Language: English
Publication Name: Beyond Traditional Marketing : Innovations in Marketing Practice
Publisher: Wiley & Sons, Incorporated, John
Item Height: 0.7 in
Subject: Marketing / General, Sales & Selling / General
Publication Year: 2005
Item Weight: 18 Oz
Type: Textbook
Item Length: 8.3 in
Author: Jean-Pierre Jeannet, Kamran Kashani, Sean Meehan, Adrian Ryans, Jacques Horovitz
Subject Area: Business & Economics
Item Width: 6.9 in
Series: Imd Executive Development Ser.
Format: Trade Paperback