Description: Author's Guide to Building an Online Platform : Leveraging the Internet to Sell Mors, Paperback by Chandler, Stephanie, ISBN 1884956823, ISBN-13 9781884956829, Like New Used, Free shipping in the US This work details online marketing strategies for authors. Chandler, owner of a business writing and marketing service, explains how to develop an online platform that will impress editors and agents, how to create an effective web site that will reach a global audience, and how to drive traffic to the site using simple, affordable, online marketing strategies. She also offers tips on blogging, promoting books on , and establishing a fan base with electronic newsletters. Each chapter concludes with an interview with an author who has leveraged the Internet to build their fan base and increas sales. Chandler is founder of a directory of resources for entrepreneurs. Annotation ©2008 Book News, Inc., Portland, OR ()
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Book Title: Author's Guide to Building an Online Platform : Leveraging the In
Number of Pages: 144 Pages
Language: English
Publication Name: Author's Guide to Building an Online Platform : Leveraging the Internet to Sell more Books
Publisher: Quill Driver Books
Publication Year: 2008
Item Height: 0.5 in
Subject: Marketing / General, Authorship, E-Commerce / Internet Marketing, E-Commerce / General (See Also Computers / Electronic Commerce)
Item Weight: 7.3 Oz
Type: Textbook
Author: Stephanie Chandler
Item Length: 8.9 in
Subject Area: Language Arts & Disciplines, Business & Economics
Item Width: 6 in
Format: Trade Paperback
