Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:A Cross-Cultural Theory Of Voter BehaviorISBN13:9780789027351ISBN10:0789027356Author:Cwalina, Wojciech (Author), Falkowski, Andrzej (Author), Newman, Bruce I. (Author)Description:The Rapid Development Of Democracy And Political Freedoms Has Created New And Sophisticated Psychology-Based Methods Of Influencing The Way Voters Choose, As Well As Political Systems Based On Free Market Principles A Cross-Cultural Theory Of Voter Behavior Uses Advanced Empirical Testing To Determine Whether The Behavior Of Voters In Established And Emerging Democracies Around The World Is Predictable The Results Of The Testing Suggest The Theory Is A Ground-Breaking Cross-Cultural Model With Theoretical And Strategic Global Implications This Unique Book Examines The Many Facets Of Political Marketing And Its Direct Relationship With The Voter A Comprehensive Theory Meticulously Tested In The Dynamic Political Waters Of The U S And Europe, This Text Bridges The Latest Theoretical Developments In The Emerging And Advanced Democracies A Cross-Cultural Theory Of Voter Behavior Offers An Innovative And Seldom Seen International Perspective That Integrates Up-To-Date Literature In Political Science With Advanced Political Marketing To Provide Readers With Useable, Unified Information In Addition, The Text Is Replete With Detailed References And Illustrated With A Wealth Of Informative Tables And Graphics To Made Pertinent Data Accessible And Easily Understood Some Of The Topics Discussed In A Cross-Cultural Theory Of Voter Behavior Include Politics In An Age Of Manufactured Images, Partisanship And Party Identification, Candidate-Centered Politics, Political Cognition, Social Categorization Of Politicians, The Role Of Advertising And Emotion, Among Others An Ideal Text For Students, Academics, And Researchers, The Information Presented In A Cross-Cultural Theory Of Voter Behavior Is Also A Vital Resource For Political Practitioners Such As Consultants, Candidates, Lobbyists, Political Action Committees, Fund-Raisers, Pollsters, Government Officials, Ad Specialists, Journalists, Public Relations Executives, And Congressional Aides Binding:Hardcover, HardcoverPublisher:ROUTLEDGEPublication Date:2008-04-03Weight:1.15 lbsDimensions:0.63'' H x 9'' L x 6'' WNumber of Pages:278Language:English
Price: 124.09 USD
Location: USA
End Time: 2024-11-26T11:18:54.000Z
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Book Title: A Cross-Cultural Theory Of Voter Behavior
Number of Pages: 278 Pages
Publication Name: Cross-Cultural Theory of Voter Behavior
Language: English
Publisher: Routledge
Item Height: 0.9 in
Subject: Political Process / General, Political Process / Campaigns & Elections, Public Relations, General
Publication Year: 2008
Type: Textbook
Item Weight: 20 Oz
Item Length: 8.8 in
Author: Andrzej Falkowski, Bruce I. Newman, Wojciech Cwalina
Subject Area: Political Science, Business & Economics
Item Width: 6.4 in
Format: Hardcover
