Description: This new and improved second edition guides you through responding to complaints, taking advantage of when complaints become personal, and how you, too, can complain constructively and effectively. Customer complaints can give businesses a wake-up call when they're not achieving their fundamental purpose: meeting customer needs. Complaints provide a feedback mechanism that can help organizations rapidly and inexpensively strengthen products, service style, and market focus.
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Book Title: A Complaint Is a Gift Recovering Customer Loyalty
Format: Paperback
Author: Janelle Barlow, Claus Møller
Publication Year: 2008
Language: English
Special Attributes: Ex-Library